Rise of the Customer Experience Executive

As more and more products become commoditized, the key brand differentiator has become the customer experience. And as a result, many organizations have made room for a new seat at the C-level boardroom table - the Customer Experience executive.

What does the customer-focused leadership role entail, really? Does every organization need a CXO? And how do you know if your company needs one?

In this eBook, author and renowned Customer Experience expert, Annette Franz provides answers to these ...

Last Published: February 4, 2019 by Gavin

Category: Information Technology