THE ESSENTIAL GUIDE TO PROTECTING YOUR AD SPEND FROM INVALID TRAFFIC

Fraud accounted for nearly $6.5B in wasted ad spend for advertisers in 2017 alone. But, did you know that not all invalid traffic (IVT) is fraud? Learn more about IVT, and what you can do to keep your campaigns protected.

Download The Essential Guide to Protecting Your Ad Spend from Invalid Traffic to learn:

• The different types of invalid traffic, and what that means to you
• Why advertisers and publishers should care about IVT
• What the industry is doing to h ...

Last Published: August 30, 2019 by Susan

Category: Information Technology