The path to experience-driven commerce

Three milestones to better experiences

Experience is the pathway for marketers to cut through the endless noise and engage each customer individually on an emotional level.

Experience-driven commerce changes how we shop. In simple terms, this refers to a commerce model that is built around the consumer, rather than starting from products or processes. While it uses the same kinds of images, text, videos, screens, design, fonts, and words others use to tell the story of a product or a brand ...

Last Published: June 7, 2019 by Gavin

Category: Information Technology