Make Your Visual Voice Heard

Five tips for amplifying your brand with purpose-driven creative

People around the world—in every age group and at every income level—are becoming more socially conscious. According to a 2018 Edelman study, 64 percent of consumers now make buying decisions based on a company’s social or political stance. To connect with them, your brand can use purpose-driven creative to take a clear stance on specific issues—and then share it in inspiring campaigns.

When you harness the power of c ...

Last Published: June 25, 2020 by Gavin

Category: Information Technology