5 Ways to Leverage Granular Retail Data
Consumers’ expectations change daily. Brick-and-mortar and ecommerce retailers and consumer packaged goods (CPG) companies must adapt quickly to remain...
5 Ways Data is Transforming Healthcare and Life Sciences
The volume of data in healthcare is projected to grow 36% annually over the next five years. The opportunities...
3 Data Trends in Financial Services
How are financial institutions leveraging the massive volumes of information at their disposal to glean insights and improve decision-making?...
The Future of Global Trade Technology
Transforming global trade operations through technology modernisation will yield direct and dramatic savings. This white paper reveals how to...
The CISO\’s Guide to Third-Party Security Management
Managing the security of your third parties is crucial, but security assessments are riddled with problems, including a lack...
10 Key Questions to Include in Your Vendor Security Questionnaires
In today’s perilous cyber world, companies must carefully check their vendors’ cyber posture, and the initial vetting of any...
How to have content for every touchpoint and each individual.
Our customers experience a range of challenges in bringing the right content to market and doing so at speed....
Data trends redefine leading brands
Did you know organizations that put data at the center of their business gain better insights? According to our research,...
2021 Digital Trends
Digital Trends is an annual global study in collaboration with Econsultancy to understand and report on key trends in...
Our six lessons learned as we reinvented normal.
2020 hasn’t gone how anyone might have guessed. But when your business has made a digital transformation, you can...
Learn how businesses are succeeding in the new world of digital experiences
This content should help us understand how companies have reacted to the pandemic, and how consumers have changed their...
Make a DAM your company’s best asset.
Content has never been more business critical, yet most companies don’t do enough to manage and optimize their assets....
GUIA DE SOLUÇÕES DO THE CMO CLUB E ADOBE
¿Cómo puede su empresa hablar con los clientes? Entrevistamos a ejecutivos de marketing para comprender los desafíos de CX. Estos...
Amadureça suas práticas de IA para promover o crescimento
Conozca los desafíos actuales que enfrentan los minoristas al construir bases de automatización y explore casos de uso de...
Conteúdo para todos
Vea cómo los líderes del mercado encuentran la experiencia del consumidor. Acceda al estudio completo sobre cómo entregar mejor...
10 previsões para a próxima década de analytics
En 10 años, AI transformará el análisis de datos y catapultará a algunas empresas al éxito. ¿Estarás entre ellos?...
Put your campaigns front and center. Literally.
Even though customer journeys aren’t always linear, they follow a logical flow. But when systems are fragmented, campaigns can’t...
Personalization starts with a solid foundation.
Customers crave a sense of personal connection — especially as daily interactions become more digital. Start with the basics...
Informe sobre el estado de la transformación digital, EMEA, 2020
Antes de la pandemia, las empresas migraban activamente las aplicaciones privadas a las nubes públicas y permitían a algunos...
